10The brand Microsoft Office 2010 needed to have a ground breaking creative solution that matched up to the scale of media buy and the install base of the product. Me and the team created a series of 500 plus banners ranging form text only to expandable video units and interactive page takeovers.
10Presenting Andrea Zittel's career-length collection of art work on the internet required completely re-architecting the existing site as well as implementing new graphic design to complement the artist’s own work.
09SMFA required a complete overhaul of their online identity, ranging from re-architecting the site to intelligently communicating the school’s diversity of programs and unique institutional mission. I worked with the in house marketing team to identify the needs and choose an appropriate agency.
08A microsite for the redesigned 2008 T-Mobile SideKick, the client brief requested a fresh and engaging presentation of the device’s new user features.
07Synthesizing the participatory shopping technique of the Apple Store with the ubiquity of a bodega, we re-envisioned how consumers could interact with the T-Mobile brand in a custom-built retail environment.
06Tasked with re-vitalizing the web presence of a large mutual fund company, we created an integrated user-experience model complete with widgets, social media, and live-news features.
05How do you build a voice for a brand new airline in a post 9/11 world? That was the tricky question posed to us by Emirates as we set out to objectively and strategically introduce them to the American market.